South African trademark annuity for only R1,093

Pay your South African trademark annuity online by credit card using the IdeaNav trademark annuity system . Why pay your trademark annuities through us? You save more than 85% on your trademark annuity cost. All you need is your trademark number. Our system automatically extracts the applicant details, filing date and class. Receive 6 month, 3 month … Read more

August 21st, 2017

Pay trademark renewal in South Africa

South African trademarks must be renewed every 10 years. Using the IdeaNav online trademark renewal system, renewing a trademark can cost as little as R1,027. Adding your trademark to our renewal system is easy: select “South Africa” as the country input your trademark number click “Search” the system finds your trademark and displays your trademark … Read more

August 9th, 2017

Register intellectual property

Protect all your intellectual property (trademarks, patents, designs, copyright and know-how) affordably: Register trademarks To protect your brand (e.g. IBM): Discuss your brand with us over the phone / in a meeting at our Johannesburg offices. We can advise whether your mark is too descriptive (e.g. Johannesburg Clothing Store) or laudatory (e.g. Best Shoes) to … Read more

July 31st, 2017

Patent in Africa

Africa is one of the easiest continents in which to file patents. It has a total population of 1.216 billion people – about 10% shy of China’s – and much of this can be covered by only 4 patent filings. Suggested patent filing strategy for Africa Tier 1 countries: Cover Africa’s economic powerhouses – South … Read more

July 20th, 2017

Patent new food recipe

Say you come up with the best pizza topping combo ever! Can you protect it? No. Why not? For a food recipe to be protected, the new combination of ingredients must yield an unexpected result. For instance, the first Norwegian to make Lutefisk could have patented the process of: salting and drying cod; rehydrating the dried, salted cod for … Read more

June 5th, 2017

Marketing patents – Brush-T success story

The bristled golf tee known as a BRUSH-T, launched in 2000, has been a great commercial success – many golfers have tried it; nearly all are aware of it. A quick search through the patent databases shows various “knock-off” products have been invented, design registered, and patented: And, many of these “copycat products” are on sale: So, … Read more

May 29th, 2017

Protect board game

Board game patent registration Very, very few board games can be protected by patents. Whereas, the US accepts patents for “a method of playing a game”, this category is specifically excluded from being patented in most other countries (including South Africa). Tip: don’t waste time and money patenting your board game. Rather focus on trademarks and designs. … Read more

May 16th, 2017

PCT International patent

What is an “international patent” A PCT patent is often referred to as an “international patent’. However, this is somewhat of a misnomer, as a PCT patent does not become a “patent”. The PCT patent is a step in a patenting process. The patent process Typically, the patenting process includes the following steps: Patent search … Read more

May 7th, 2017

Protect software app – register trademark

Patents, copyright, designs, trademarks – options A software app can be protected by: A registered trademark – typically, this is the most important category of protection. Think: FACEBOOK, GOOGLE. These companies rely primarily on their trademarks to keep competitors at bay. A patent – very few software apps are patentable. For example: a job site for … Read more

April 30th, 2017

Get started with the patent process

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Intangible Consulting (Pty) Ltd.
9 Kruger St
Oaklands
Johannesburg
South Africa

T +27 (0)11 483 1439
T +27 (0)11 483 3128 (alt.)
C +27 (0)83 233 4582
F +27 (0)86 627 0055
info@ideanav.co.za